Marketing your business through us

NT Seniors Card can help promote your business’s products and services to over 32 000 Territory seniors through its print and online channels.

✓  Target the largest, growing sector of consumers in Australia.
✓  Strengthen your profile in the sector, generate new leads and gain access to a highly-targeted audience.
✓  Align your brand with a program known and trusted by Territory seniors
✓  Choose the option best suited to your business and budget.

Welcome Kit

Your Seniors Card Business Partner Welcome Kit is free and includes:

Free listing in the online Discount Finder when your registration to join the program is approved
Details about the program and its members
Signs and stickers to show customers you participate
Marketing tips to help you make the most of promoting your business to Seniors Card holders
If you have met with our team in-person, you may also feature in our gallery of NTSeniors Card Business Partners.

Paid advertising options

Seniors Card website

Choose from 6 affordable advertising options on the Seniors Card website. (Typically ads with just one space per issue run on a first in best dressed model). Click on the options below to see ads in place.

1. Home page banner (1140px wide by 520px high + 360px wide by 520px high) – No current availability.
2. Sub-page top banner high traffic sub-page (1140px wide by 300px high) – No current availability.
3. News/blog post Image 450 px wide x 281px high + 300 x 281px, text (300 words approx.) includes link to Directory Listing. Price on application
4. Any sub-page ad slider space (360px wide by 139px high) from $250+GST for 3 months
5. Enhanced listing – add a logo to your text listing (from $15 per month, minimum of 6 months)
6. Premier – add a logo and placement for your listing on the directory landing page (from $20 per month, minimum of 6 months).

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Seniors Card e-news

There are 6 advertising options available to in our Seniors Card e-News. e-News emailed directly to over 14,500 confirmed Seniors Card subscribers and posted to the website news blog and archive (not all options are shown below).

Front Cover Top of Contents (57mm wide x 56mm high) $200 per edition
Front Cover Top of Contents

Front Cover End of Contents (57mm wide x 56mm high) $175 per edition

190 mm wide x 123 mm high (not as shown)
Seniors Card e-News Half Page Ad

95 mm wide x 123 mm high
Seniors Card e-News Quarter Page Ad

1. Front cover lead article and photo (125mm wide x 72mm high) $350 per edition
2. Front cover top of contents (57mm wide x 56mm high) $200 per edition
3. Front cover end of contents (57mm wide x 56mm high) $175 per edition
4. Inside page full page 190 mm wide x 246 mm high price on application
5. Inside page half page 190 mm wide x 123 mm high price on application
6. Inside page quarter page 95 mm wide x 123 mm high price on application.

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Seniors Card EDM

1 time mailout to over 14,500 NT Seniors Card holders. Content provided by client. $700 minimum*

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Discount Directory (Print and Online)

Choose from paid advertising options starting from just $150+GST. (Typically ads with just one space per issue run on a first in best dressed model – contact the Seniors Card Manager to discuss your preferences). Click on the options below to see ads in place.

Valued $2500 Not available to buy
Front Cover

148mm wide x 210mm high $1200
Back Cover (Full Page Ad)

148mm wide x 210mm high $900
Inside Front/Back Cover Full Page Ad

148mm wide x 219mm high $650
Full Page Ad

148mm wide x 105mm high $450
Half Page Ad

74mm wide x 105mm high $300
Quarter Page Ad

124mm wide x 35mm high $150
Featured Listing

Length restrictions may apply
Free Text Listing

Front cover (size 148 x 210mm), $2,500 – 2025/2026 not available. Awarded to Survey draw winner.
Back cover (size 148 x 210mm) $1,200
Inside front/back cover (size 148 x 210mm) $900
Full page (size 148 x 210mm) $650
Half page (size 148 x 105mm) $450
Quarter page (size 74 x 105mm) $300
Featured listing (size 124 x 35mm) $150

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Information for advertisers

All prices are quoted ex GST, may be subject to variation and do not include ad design.
Advertising artwork must be supplied publication-ready as high-resolution CMYK PDFs or jpegs.
All content is subject to editorial approval.
Seniors Card does not endorse advertorials.
Transactions fee may apply.

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Bookings and information

To book an advert or request more information on pricing, timeframes and more, please contact the NT Seniors Card Manager.
Phone: 1800 441 489 (office hours, Mondays to Fridays except public holidays 9am to 3pm) or send enquiry.

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Page updated 6 March 2025